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Lake Residence Club
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Branding: Gull Lake Residence Club

The
Situation.
Gull Lake Residence Club was a brand new development. Gull
Lake Residence Club realized it needed an identity and visual strategy
to help their brand have a distinct and consistent look across both
their wide range of marketing pieces.
Solution.
ZUZUGroup worked with Gull Lake to develop a brand that had
immediate credibility with potential clients. The brand was an upscale
experience that reflected the top-notch product GLRC is offering.
Responsibilities:
Logo and Brand Development; Brand System Guidelines; Stationery, Brochures
and Printed Collateral; Website Development
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